Pure Vine Press Intro
Vista Wine & Spirits Presents PureVinePress Blog: A Journey of Heart and Purpose My relationship with alcohol runs deep and complex. My mother—my best friend and a loving parent—battled severe alcoholism, a struggle that made alcohol a taboo topic amongst my family. I still remember my first encounter with alcohol at 18, when the mere offer of a wine cooler triggered a tear-filled panic attack. Meanwhile, my father, now 80, can count on one hand the number of sips of alcohol he’s had in his lifetime. But instead of letting fear define my relationship with alcohol, I chose to transform it into understanding. As a Puerto Rican kid from New York City, I grew up surrounded by vibrant food and drink cultures that taught me the beauty of authentic, mindful consumption—where quality, tradition, and craftsmanship mattered more than marketing. This background, combined with my personal history, fueled my determination to create something meaningful in i an industry that needed change. Break...